My Areas of Expertise
Research Methods
Designing controlled environments to test hypotheses in UX and user behavior
Games User Research (GUR)
Applying psychological and user research methods to optimize game design based on user data
User Experience (UX)
Creating intuitive, enjoyable, and effective digital experiences
Advanced Data Analysis
Quantitative & qualitative skills to extract insights from complex datasets
Human-AI Interaction
Understanding how humans perceive and engage with AI-driven systems
In-depth Interview Techniques
Deep-diving into user motivations, emotions, and thought processes through semi-structured conversations
My Services
MY METHODS
Research Techniques
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Heuristic Evaluation
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Think-Aloud Protocol
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Usability Testing
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Moderated Playtest
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Observation
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Surveys and standardized scales
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A/B Testing
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Analytics
Analysis Methods
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Thematic Analysis
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Persona Creation
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Descriptive & Bayesian Statistics
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T-test, ANOVA and regression models
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Mixed-Methods Synthesis
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User Journey Mapping
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Benchmarking
Tools
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Statistical: Jamovi, Excel, SPSS, Python, R
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Survey & Testing: Google Forms, Qualtrics
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UX Tools: Miro, Notion